Lead nurturing
Stay in touch with prospects until they are ready.
Most prospects do not buy on the first visit. With the right message at the right time, you keep the relationship going until they are ready to decide.
01Your situation
When to call on us
If one of these sounds familiar, we can help.
- Leads come in but few convert
- Follow-up depends on someone remembering
- Every prospect receives the same message
- You cannot see where prospects stand
02Our scope
What we take care of
Marketing automation
A platform that identifies and targets your prospects.
Lead scoring
Rules to recognise the prospects closest to a decision.
Personalised content
Messages adapted to each stage.
Email, social media and retargeting
Campaigns that keep you present.
03Method
How we work
Define the persona
Understand your buyer to invest in the right content.
Personalise
A journey that makes each lead feel considered.
Convert
A clear path through the sales funnel.
Measure
Interactions followed to see progress and adjust.
04Deliverables
What you receive
- Buyer profileTo invest in the right content.
- Scoring rulesTo recognise the prospects closest to a decision.
- Message sequencesEmail, social media and remarketing, adapted to each stage.
- Interaction trackingTo see progress and adjust.
How to start
- A 15-minute call Your situation, your goals, what is already in place.
- A written scope What we will do, what you will receive, the price.
- A first deliverable You judge on the work before going further.
Your contactTony Turquet, founder of Web Katalyst, remains your contact from the first call to launch.
First conversation
A website, a store or a process to automate?
We adapt to your world and work behind the scenes to put your brand in the spotlight.