Social media
A social media presence that is planned, consistent and measured.
We manage your channels, create the content, run the campaigns and follow the results, with a plan that fits your brand and your audience.
01Your situation
When to call on us
If one of these sounds familiar, we can help.
- Posting is irregular and depends on spare time
- Your content does not reflect your brand
- You advertise on social media without a clear plan
- You cannot tell what social media brings to the business
02Our scope
What we take care of
Platform management
Publishing and day-to-day community management.
Content creation
Visuals, videos and copy.
Social media advertising
Campaigns targeted at your audience.
Influencer marketing
Partnerships relevant to your market.
Strategy
Goals, channels and calendar.
03Method
How we work
Research
Your audience and your competitors.
Create
Content planned and produced ahead.
Interact
Replies, comments and community.
Track
Results followed and reported.
04Deliverables
What you receive
- Editorial calendarWhat is published, where and when, approved by you.
- ContentVisuals, videos and texts ready to publish.
- Community managementComments and messages answered.
- Monthly reportReach, engagement, visits and enquiries.
In detail
Platform management
We publish on the channels where your customers are, answer comments and messages, and keep your profiles up to date. One or two channels kept alive are worth more than five left empty.
Content creation
Visuals, short videos and texts made for each platform, in the tone of your brand. Content is planned and produced ahead, so that publishing does not depend on a free moment.
Social media advertising
Paid campaigns to reach people beyond your followers: a defined audience, a clear objective, a budget you control. See also digital advertising.
Influencer partnerships
When it fits your market, we identify creators whose audience matches yours and frame the partnership: what is published, when, and how it is disclosed.
Strategy and calendar
Everything starts with a short plan: who you are speaking to, what you want them to do, which channels, how often. The editorial calendar follows from it, and you approve it.
Measuring what it brings
Likes say little. We follow what matters to your business: visits to your site, enquiries, sales, and how the community grows over time.
Common questions
Which platforms should we be on?
The ones your customers use. We choose them with you from your audience and your sector, rather than opening accounts everywhere.
How often should we post?
Regularity matters more than volume. We set a rhythm you can keep over time.
Who approves the content?
You do. Nothing is published before you have validated the calendar and the posts.
How to start
- A 15-minute call Your situation, your goals, what is already in place.
- A written scope What we will do, what you will receive, the price.
- A first deliverable You judge on the work before going further.
Your contactTony Turquet, founder of Web Katalyst, remains your contact from the first call to launch.
First conversation
A website, a store or a process to automate?
We adapt to your world and work behind the scenes to put your brand in the spotlight.
